Buy and Help Shopping Solidale

Buy and Help is a cashback platform based on affiliate marketing and conversion tracking, designed to turn every online purchase into an automatic donation to charitable organizations.

Project objectives

• Develop a cashback platform based on affiliate systems and e-commerce commissions
• Implement conversion tracking and sales attribution logic
• Ensure transparency in commission and donation management
• Optimize user experience across all devices

Platform architecture and tracking system

The Buy and Help project was developed as a custom platform combining affiliate marketing, conversion tracking, and commission management.

Each transaction is tracked by uniquely linking user, purchase, and generated commission. A portion of the commission is automatically converted into a donation, creating a fully traceable financial flow.

The backend system was designed to reliably handle commission calculation, conversion tracking, sales attribution, and cashback management.

Frontend development and user experience

From a technical perspective, the frontend was built using custom technologies and integrated with Zurb Foundation to ensure high performance and cross-device consistency.

The interface was designed to clearly communicate the value generated by each user action, minimizing friction throughout the user journey.

Final result

The result is a scalable cashback and affiliate platform capable of handling complex financial flows and ensuring full transaction traceability.

The system combines e-commerce, affiliate marketing, and automated donations into a single efficient and measurable digital architecture.